Project Description
HELIFLITETOO
LOGO REDESIGN
Brief
CHALLENGE:
The logo in use was a very complicated presentation of the business brand. A more simplified approach to the logo was called for.
OUTCOME:
The execution of rounded letterform gave an instant logo mark for a new identity with a gentle nod to the aviation industry. Careful attention was given to capture the spirit of movement and reliability.
Logo Design
Brand Marketing
Results
Heliflitetoo was able to make a transition of their logo brand into a streamlined visual presentation that set them out from others in their industry.